Social networking using sites such as Twitter, Facebook and My Space are almost as essential to people, and as much of a routine, as getting gas or buying groceries. For many Americans, and others around the world, social networking, especially using these sites is an everday occurance and some people may even feel lost without them. Sites, such as the ones mentioned, allow you to post your daily activities, your pictures, and really any type of social, or even non-social events and happenings that you want, as long as they meet site rules. People everywhere, including businesses and banks, can then look at your profile and any information you choose to share with the general public can be viewed by literally anyone in the general public.
What Does This Mean for You?
Sites, especially advertising and marketing sites are gathering this information to use for their own personal benefit. If you say you love ice cream and to ride horses on the beach, chances are that some marketing or information gathering site somewhere on the internet has this information about you in their database under the "Robert Smith" file. Even though most of this information gathering is rather innocent, there are people who may be gathering your personal information for financial, social and political gain. If you don't believe me, check and see what ads are coming up on the right side of your facebook account. Chances are they are tailored specifically to you, based off of information you provided on the site.
Banks
Banks are not likely to use the information found on your social networking site for personal gain, but bank representatives have told the media that their marketing departments use data to determine your daily activities and ability to receive a loan or other credit or debit products or services.
Friends
Remember when your parents always told you to choose your friends wisely? This is when it may be important to watch who you associate yourself with; especially closely with on social networking sites. Banks and other lending companies may check those you are closely associated with to see if they make wise credit decisions and to see what kind of a risk you may pose to their company upon receiving a loan, etc.
The basic idea then is watch who you associate with and the privacy settings you choose to use on your various accounts. Things you may say or do, could come back to haunt you in more ways than one.
Check City offers great Social Media Networking. You can become our fan on facebook, follow us on twitter, watch our commericals on YouTube, and stay up to date by reading our daily blog posts. With so many ways to learn about Check City and the great things we have to offer, you are sure to find a financial service that is perfect for you. Visit us Online or in one of our Store Locations today.